ITB Berlin 2015: United States leads tourism boom in Americas | News

ITB Berlin 2015: United States leads tourism boom in Americas | News


ITB Berlin 2015: United States leads tourism boom in Americas

The financial state of affairs in the United States and Canada is enhancing and with it has come a renewed improve in overseas journeys in 2014.

At the identical time the weaker-performing economies of Brazil and Argentina have led to slower development in tourism in South America.

These are the findings of the ITB World Travel Trends Report, carried out by IPK International and commissioned by ITB Berlin, the world’s main journey commerce present.

This 12 months the overseas journey markets of North America reported a development fee of 5 per cent.

People in North America travelled extra usually than final 12 months and stayed longer at their locations, with stays of greater than 4 overnights growing by eight per cent.

Accordingly, spending on overseas journeys rose considerably, by 19 per cent.

At plus six per cent, vacation journey was among the many market’s driving forces, whereas the variety of enterprise journeys rose by solely 4 per cent.

As a pattern, holidays targeted extra on particular person journey, native locations and genuine experiences, ensuing in excessive demand for customized journey packages.

Despite rising GDPs and decrease unemployment the forecast for subsequent 12 months is much less constructive: in 2015 journeys overseas by individuals in North America will most certainly improve by solely three per cent.

By distinction, South America was unable to keep up its above-average development charges of current years.

During the primary eight months of 2014 it registered 5 per cent development.

However, this fell in need of the will increase between 2009 and 2013 which at occasions have been in double digits.

Economic insecurity in South America, significantly in Brazil and Argentina, has led to this decline in the expansion fee in overseas journey.

At plus three per cent, the IPK Travel Confidence Index additionally forecasts slower development in overseas journey for South America in 2015. This marks a continuation of the present pattern.

With the FIFA World Cup happening in Brazil, 2014 was naturally a particular 12 months in phrases of tourism arrivals in South America.

During the primary eight months the variety of worldwide arrivals rose by seven per cent, significantly greater than throughout the identical interval final 12 months (up 2.5 per cent).

People from Argentina, Chile and Colombia travelling to the World Cup accounted for a big a part of this determine.

During the occasion South America’s largest nation welcomed a complete of round a million overseas guests.

Holiday spending averaged round 2,000 {dollars} per journey, whereas 55 per cent of holiday makers stayed between 4 and 15 nights and took the chance to get to know the nation.

Some 78 per cent stated they wish to go to it once more.

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